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Building the Future with ARCore, Google's Augmented Reality ...

ARCore, Google’s augmented reality SDK for Android, has largely taken a backseat to Apple’s ARKit SDK in the press. With the usual talk of a tech war popping up within days of Google’s ARCore launch announcement, it’s understandable that the two development environments are often talked about as if they are fundamentally different products engaged in a kind of augmented reality arms race.

ARCore, Google’s augmented reality SDK for Android, has largely taken a backseat to Apple’s ARKit SDK in the press. With the usual talk of a tech war popping up within days of Google’s ARCore launch announcement, it’s understandable that the two development environments are often talked about as if they are fundamentally different products engaged in a kind of augmented reality arms race.

Tracking Apple ARKit and ARCore

Since the past year, ARKit has been changing the way iOS users see and interact with the world, though many users don’t even know it. So what is ARKit, and why do we think it’s so important for Making Ideas Happen on mobile?

Since the past year, ARKit has been changing the way iOS users see and interact with the world, though many users don’t even know it. So what is ARKit, and why do we think it’s so important for Making Ideas Happen on mobile?

Augmented Reality Journalism: 3 Dynamic Examples

In the last six months, the releases of Apple’s ARKit and Google’s ARCore have led to a wave of new augmented reality apps for mobile, from the very silly to the extremely practical. One potentially game-changing use for Augmented Reality (AR) that’s just beginning to emerge is in digital storytelling, where augmented reality-enhanced stories from top media outlets have been generating a huge amount of buzz in the new year. Here are three examples to try for yourself:

In the last six months, the releases of Apple’s ARKit and Google’s ARCore have led to a wave of new augmented reality apps for mobile, from the very silly to the extremely practical. One potentially game-changing use for Augmented Reality (AR) that’s just beginning to emerge is in digital storytelling, where augmented reality-enhanced stories from top media outlets have been generating a huge amount of buzz in the new year. Here are three examples to try for yourself:

The Fundamentals of Augmented Reality

I'm excited about Augmented Reality because unlike Virtual Reality, which closes the world out, AR allows individuals to be present in the world but hopefully allows an improvement on what's happening presently. 

I'm excited about Augmented Reality because unlike Virtual Reality, which closes the world out, AR allows individuals to be present in the world but hopefully allows an improvement on what's happening presently. 

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